Taasir English News Network | Delhi (India) on 26-February-2021
Delhi: Expanding its online presence, FLiX, powered by Beetel, an Indian Smart Accessories brand, today, announced its partnership with Flipkart, India’s homegrown e-commerce marketplace,for its range of audio products. The first in the line of product offering includes – TWS 110 earbuds, with pure bass sound, effective noise isolation, convenient music controls and strong battery life. Priced at Rs. 1499/- the product comes with 400 days warranty.
FLiX TWS 110 Earbuds offer a nice mix of minimalistic design and premium performance at a pocket-friendly price. Engineered to stay in place and stay comfortable, the earbuds are a great companion for the morning workouts to Online sessions. Being Compact and Lightweight, its unique earbud design features anti-slip earplugs to fit the contour of the ears, offering unmatched comfort for longer hours.
Designed for an immersive experience, the earphones are equipped with 8mm drivers, delivering rich bass and clear treble. It ensures minimal sound distortion, while offering extra bass, sparkling trebles and clear Mids. The earbuds with Bluetooth 5.0 connectivity, supports quick pairing and seamless connectivity upto 10 metres – Now Listen to music, without any signal loss or lag! Matching the social life, TWS 110 earbuds provide longer hours of music with 300mAh charging case. The uniquely designed case comes with a digital display on the top, for the ease of use.
The FLiX audio range of products on Flipkart shall include – Speakers, Headphones, Earphones, TWS and many others. The carefully curated array of products are designed keeping in mind the needs of today’s generation and music-lovers. Speaking on the launch, Mr. Puneet Gupta – Business Head, Beetel, said, “With our ever expanding portfolio, Flipkart is an important strategic partner for FLiX. Through the vast presence of Flipkart customer base, we aim to reach across the length and breadth of the country, including the smallest locations. This will be an exciting and a promising journey with Flipkart and we look forward to it. ”
“The past year has significantly driven the need for quality audio products across the country as work, learn and entertainment from home takes precedence in everyone’s lives. It has also driven the need for innovative audio products to meet the evolving requirements of customers. Flipkart is at the forefront of bringing the best-in-class technology solutions in collaboration with our partners to meet the evolving requirements of millions of our customers across the country. In this pursuit, Beetel has been a natural ally and we are delighted to introduce their FLiX range of products on Flipkart,” said Rakesh Krishnan, Senior Director, Electronics, Flipkart.
In less than three months in operations, FLiX has spread its trustworthy presence at Pan India level. With more than 30 products launched and Industry First over the counter 400 days replacement, FLiX remains one of the fastest growing Indian Smart Accessories brands.
About Beetel :
Beetel is a leading technology brand offering contemporary solutions for modern India’s connectivity and IT needs. Founded in the year 1987, Beetel is one of the oldest and reputed brand name in the Industry, a pioneer in the landline phone category. With its manufacturing unit in Ludhiana – Punjab, Beetel is focused on manufacturing as well as distributing a huge range of products in the form of mobile devices, mobile accessories, IT peripherals, enterprise solutions, as well as fixed landlines. Beetel distributes a host of iconic brands like Avaya, Polycom, Samsung, QSC, RADWIN, Ruckus, RAD, and Actelis. Beetel is known for its innovative product solutions and latest in technology, which are offered to customers at the most prudent prices. In India, Beetel is spread via 10,000 retailers, 500 distributors, as well as 10 warehouses. The company has manufactured over 100 million landline phones till date. A household Indian brand which truly needs no induction has served over 20 million customers since 1987.
About the Flipkart Group :
The Flipkart Group is one of India’s leading digital commerce entities and includes group companies Flipkart, Myntra and Flipkart Wholesale. Started in 2007, Flipkart has enabled millions of consumers, sellers, merchants, and small businesses to be a part of India’s e-commerce revolution, with a registered customer base of over 300 million, offering over 150 million products across 80+ categories. Our efforts to democratise e-commerce in India, drive access and affordability, delight customers, create lakhs of jobs in the ecosystem and empower generations of entrepreneurs and MSMEs have inspired us to innovate on many industry firsts. The recent launch of Flipkart Wholesale, our new digital marketplace, is a testament to our commitment to accelerate the growth of kiranas and MSMEs in India. Flipkart is known for pioneering services such as Cash on Delivery, No Cost EMI and easy returns – customer-centric innovations that have made online shopping more accessible and affordable for millions of Indians. Together with Myntra, which holds a prominent position in the online fashion market, and now Flipkart Wholesale, the Flipkart Group will continue to steer the transformation of commerce in India through technology.