New Delhi, Novemeber 26, 2025 – The Pension Fund Regulatory and Development Authority (PFRDA) has announced the launch of “NPS Quest – Chase Your Future”, specially for the North East ,India aimed at creating awareness on the importance of retirement planning, financial independence, and the role of the National Pension System (NPS).
All Indian citizen located and belongs to the North Eastern States are eligible to participate. No entry fee is required for participation
The initiative encourages citizens and companies across India to showcase their creativity through engaging formats such as Reels, Posters, AI Videos, and Calculators, while spreading the message of financial security under the theme #NPSZaruriHai.
Themes for Participation:
- Every Profession, One Pension
- Start Early: Power of Compounding – Secure Your Retirement
- Retirement Planning, Dignity, and Financial Independence
- Financial Literacy – NPS Vatsalya
All entries must align with the official tagline “NPS Zaruri Hai” and highlight the importance of early financial planning.
Prize Categories include:
(a) Best Influencer Reel
- First Prize – Rs 50,000/-
- Second Prize – Rs 25,000
- Third Prize – 15,000
(b) Best AI Video
- First Prize – Rs 50,000/-
- Second Prize – Rs 25,000
- Third Prize – 15,000
(c ) Best Creative (Poster/Graphic/Artwork)
- First Prize – Rs 25,000/-
- Second Prize – Rs 12,000
- Third Prize – 5,000
Special Edition – Hornbil Festival Entries
- Best Influencer Reel – Rs 25,000
- Best AI Video – Rs 25,000
- Best Creative – Rs 10,000
The contest is open to all Indian citizens and companies, with each category requiring a minimum of 10 entries to remain valid.
Speaking on the launch, PFRDA emphasized that the competition is designed to combine creativity with financial awareness, especially to encourage the younger generation to start early and secure their future through NPS.
Participants can register and submit their entries by scanning the QR code available in the official campaign creative or go to PFRDA website : https://pfrda.org.in/
The last date for receiving entries is December’5, 2025. The winners will be declared on December 10, 2025, and felicitated by senior officials on the Hornbill Festival, Kohima, Nagaland.
About PFRDA:
The Pension Fund Regulatory and Development Authority (PFRDA) is the statutory body established by the Government of India to regulate, promote, and develop the pension sector in the country. Through initiatives like “NPS Quest,” PFRDA continues its mission of building a financially secure and pension-inclusive India.
For more details, follow PFRDA on:
- Twitter: @PFRDAOfficial (https://twitter.com/PFRDAOfficial)
- Facebook: @PFRDAOfficial (https://facebook.com/PFRDAOfficial)
- Instagram: @pfrdaofficial (https://instagram.com/pfrdaofficial)
- LinkedIn: linkedin.com/company/pfrda (https://linkedin.com/company/pfrda)
- PFRDA website : https://pfrda.org.in/

